A Thanksgiving Tradition: ESA Buys Groceries for Families in Need

At Elite Sports Academy, our mission is rooted in community. We believe that supporting youth means supporting the families behind them—and that compassion and care matter just as much as coaching and competition.

That’s why, every Thanksgiving, ESA continues a heartfelt tradition: buying groceries for families in need during the holiday season.

A Tradition of Giving

Each year, around Thanksgiving, members of our team visit local grocery stores with one simple goal—to surprise families by paying for their groceries at the checkout line.

This tradition has become one of the most meaningful things we do. Whether it's a parent stretching their last dollars to prepare a holiday meal or a family juggling unexpected challenges, being able to step in and ease that burden—even for one day—is what community is all about.

Growing the Impact

In 2023, we were honored to provide nearly $1,000 in Thanksgiving groceries to three local families—and the impact was immediate. This is a tradition we plan to continue and expand in the years ahead. Because at ESA, we’re not just building athletes—we’re building a culture of care, equity, and belonging.

Thank you to everyone who supports our mission and helps make these moments possible.

You’re part of every cart, every conversation, and every meal shared.